Privacy
Policy How 777ec Collects, Uses & Protects Your Personal Data — Pakistan

This Privacy Policy governs the collection, processing, storage, and sharing of personal data by 777ec ("we", "us", "our") in connection with your use of the 777ec online gaming platform accessible at 777ec.bet ("the Platform"). It applies to all registered users, prospective registrants, and visitors to the Platform from Pakistan and any other jurisdiction in which 777ec operates.

777ec is committed to protecting the personal data of its players in line with internationally recognised data protection standards, including principles aligned with the General Data Protection Regulation (GDPR) framework, which we apply as a benchmark for responsible data handling regardless of jurisdictional applicability.

By registering an account with 777ec or by continuing to browse the Platform, you acknowledge that you have read and understood this Privacy Policy and consent to the data practices described herein. If you do not agree with any part of this policy, you should cease using the Platform and contact our support team to discuss the closure of your account.

This policy should be read alongside 777ec's Terms & Conditions and Responsible Gaming Policy, both of which are published on the Platform and incorporated into our broader user agreement framework.

For the purposes of this Privacy Policy, 777ec acts as the data controller in respect of personal data collected from users of the Platform. As data controller, 777ec determines the purposes and means by which your personal data is processed.

If you have any questions, concerns, or requests regarding the handling of your personal data, you may contact 777ec's designated data protection point of contact at the following address:

• Email: [email protected] (subject line: "Data Privacy Request")
• Platform: Via the live chat support function available on 777ec.bet 24 hours a day, 7 days a week.

We aim to respond to all data-related enquiries within 5 business days and to fully resolve substantive data requests within 30 calendar days of receipt, in line with internationally recognised data protection response standards.

777ec collects the following categories of personal data from users of the Platform. We collect only what is genuinely necessary for each stated purpose and do not accumulate data beyond operational requirements.

777ec does not knowingly collect sensitive personal data beyond what is required for identity verification (CNIC), and no biometric data beyond liveness selfie photographs is stored beyond the KYC verification process completion.

777ec collects personal data through the following primary channels:

• Direct Registration: When you create your 777ec account, you voluntarily provide identity and contact data through the registration form.
• KYC Submission: When you submit your CNIC documents and liveness selfie through the platform's secure KYC portal to enable deposits and withdrawals.
• Payment Transactions: When you initiate a deposit or withdrawal via JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, SadaPay, or USDT TRC20, relevant transaction and account reference data is recorded.
• Platform Usage: Automatically collected technical and usage data is generated each time you interact with the 777ec Platform, including browsing the lobby, launching games, and placing bets.
• Support Interactions: Data you provide when contacting our support team via live chat or email is captured and linked to your account record.
• Cookies & Tracking Technologies: As described in Section 10 of this policy, certain data is collected automatically via cookies and similar technologies when you access the Platform.

777ec does not purchase personal data from third-party data brokers or list providers. All personal data held by 777ec originates directly from your interaction with the Platform or from KYC verification service providers acting on our behalf.

777ec uses the personal data we collect for the following clearly defined purposes. We do not use your data for any purpose not listed below without first seeking your explicit consent:

• Account Management: To create, maintain, and manage your 777ec user account, including enabling login, account settings, and balance management.
• Identity & Age Verification: To verify that you are a real person aged 21 or above and that your identity matches the details provided during registration, in compliance with our responsible gaming obligations.
• Payment Processing: To facilitate your PKR deposits and withdrawals through your chosen payment method, and to maintain accurate financial records of all transactions on your account.
• Fraud Prevention & Security: To detect and investigate suspicious activity, including potential multi-accounting, bonus abuse, money laundering, and unauthorised account access attempts.
• Responsible Gaming Compliance: To monitor your gaming behaviour and activity patterns for early signs of problem gambling, and to apply limits, cooling-off periods, or self-exclusion as requested or required.
• Customer Support: To respond to your enquiries, complaints, and requests submitted via live chat, email, or any other support channel.
• Platform Improvement: To analyse aggregated usage data for the purposes of improving platform performance, game selection, and user experience for all 777ec users in Pakistan.
• Marketing Communications: To send you information about 777ec promotions, bonuses, and new game launches where you have provided explicit consent to receive such communications. You may withdraw this consent at any time via your account preferences or by contacting support.
• Legal & Regulatory Compliance: To fulfil obligations under applicable international gaming standards, AML regulations, and any lawful requests from competent authorities.

777ec processes your personal data on one or more of the following legal bases, which are aligned with internationally recognised data protection principles:

• Contractual Necessity: Processing your identity data, contact data, and financial data is necessary to perform the contract between you and 777ec as set out in our Terms & Conditions — specifically, to operate your account and process your transactions.
• Legal Obligation: Processing for KYC, AML, and fraud prevention purposes is carried out to comply with applicable legal and regulatory requirements under the international gaming standards framework under which 777ec operates.
• Legitimate Interests: Processing for platform security, fraud detection, responsible gaming monitoring, and service improvement is carried out on the basis of 777ec's legitimate interest in operating a safe, fair, and sustainable gaming platform.
• Consent: Processing your data for marketing communications is carried out only where you have provided clear, affirmative consent. This consent can be withdrawn at any time without affecting the lawfulness of prior processing.

777ec may share your personal data with the following categories of third parties for the specific purposes indicated:

• KYC & Identity Verification Providers: Your CNIC documents and liveness selfie are shared with our trusted identity verification partner for automated document authenticity checking. These partners are bound by strict confidentiality agreements and data processing terms.
• Payment Processors: Transaction data necessary to process your JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, SadaPay, or USDT TRC20 transactions is shared with the relevant payment service provider solely for payment execution purposes.
• Game Software Providers: Certain usage data may be shared with third-party game studios whose games are hosted on the 777ec Platform for the purposes of game integrity verification, RNG auditing, and dispute resolution.
• Cloud Infrastructure Providers: Your data is stored on secure cloud infrastructure. Our cloud service providers process data strictly on our instructions and are prohibited from using your data for their own purposes.
• Legal & Regulatory Authorities: Where required by applicable law, court order, or a lawful request from a competent regulatory authority, 777ec will disclose personal data as legally obligated. We will notify you of any such disclosure where permitted to do so.

All third-party data processors engaged by 777ec are subject to written data processing agreements requiring them to implement appropriate technical and organisational security measures and to process your data only in accordance with 777ec's documented instructions.

777ec retains your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable legal and regulatory obligations. The following retention periods apply:

• Active Account Data: Retained for the full duration of your active 777ec account relationship.
• KYC & Identity Documents: Retained for a minimum of 5 years from the date of account closure or last verified transaction, in line with international AML compliance standards.
• Financial Transaction Records: Retained for a minimum of 5 years from the date of each transaction to satisfy financial record-keeping requirements.
• Support Communications: Retained for 2 years from the date of the last interaction for quality assurance and dispute resolution purposes.
• Marketing Preferences: Retained until you withdraw consent or request deletion, at which point marketing communications will cease within 48 hours.
• Technical & Usage Logs: Retained for up to 12 months for security monitoring and platform analytics purposes.

Upon expiry of the applicable retention period, your personal data will be securely deleted or anonymised such that it can no longer be associated with your identity. Anonymised, aggregated data may be retained indefinitely for statistical reporting purposes.

777ec implements a comprehensive suite of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. Our primary security controls include:

• 256-bit SSL/TLS Encryption: All data transmitted between your device and the 777ec Platform is encrypted using industry-standard SSL/TLS protocols, ensuring that data in transit cannot be intercepted or tampered with.
• Encrypted Data Storage: Sensitive data fields including CNIC numbers, financial account references, and authentication credentials are stored in encrypted form at rest using AES-256 encryption.
• Access Controls: Access to personal data within 777ec's systems is restricted on a strict need-to-know basis. All internal access is logged and subject to regular review.
• Multi-Factor Authentication: Critical internal systems are protected by mandatory multi-factor authentication for all 777ec staff with data access privileges.
• Penetration Testing: The 777ec Platform undergoes regular third-party security assessments and penetration testing to identify and remediate vulnerabilities proactively.
• Incident Response: 777ec maintains a documented data breach response procedure. In the event of a breach affecting your personal data, we will notify affected users within a reasonable timeframe in accordance with applicable notification standards.

While 777ec takes all reasonable steps to secure your personal data, no online platform can guarantee absolute security. You are responsible for maintaining the confidentiality of your own 777ec account credentials and for ensuring your device is protected by up-to-date security software.

777ec uses cookies and similar tracking technologies on the Platform to provide core functionality, improve user experience, and support our security and analytics operations. The following categories of cookies are used:

• Strictly Necessary Cookies: Essential for the Platform to function. These include session authentication cookies, security tokens, and load-balancing cookies. These cannot be disabled without preventing core platform functionality.
• Functional Cookies: Remember your preferences such as language settings, last-played games, and lobby display options to personalise your 777ec experience.
• Analytics Cookies: Collect aggregated, anonymised data about how users navigate and interact with the 777ec Platform to help us improve performance and usability.
• Security Cookies: Used to detect and prevent fraudulent activity including bot traffic, credential stuffing, and session hijacking attempts.

777ec does not use third-party advertising or retargeting cookies. No data collected via 777ec cookies is shared with social media platforms or advertising networks.

You may manage your cookie preferences through your browser settings. Please note that disabling strictly necessary cookies will prevent you from logging into or using the 777ec Platform. All other cookie categories may be disabled without affecting your ability to use core gaming features.

As a user of the 777ec Platform, you hold the following rights in respect of your personal data. To exercise any of these rights, please contact 777ec support via live chat or at [email protected] with the subject line "Data Rights Request":

• Right of Access: You have the right to request a copy of all personal data 777ec holds about you, along with information about how it is being processed.
• Right to Rectification: You have the right to request correction of any inaccurate or incomplete personal data held about you. Contact support to update your registered details.
• Right to Erasure: You may request deletion of your personal data where it is no longer necessary for the purpose for which it was collected, subject to 777ec's legal retention obligations described in Section 8.
• Right to Restrict Processing: You may request that 777ec restricts processing of your data in certain circumstances, such as while a dispute or complaint is being resolved.
• Right to Data Portability: Where processing is based on your consent or on contractual necessity, you may request that your personal data be provided to you in a structured, machine-readable format.
• Right to Object: You have the right to object to processing carried out on the basis of 777ec's legitimate interests, including profiling for responsible gaming monitoring purposes.
• Right to Withdraw Consent: Where processing is based on your consent (e.g., marketing communications), you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of any processing carried out prior to withdrawal .

777ec will respond to all rights requests within 30 calendar days of receipt. In complex cases, this period may be extended by a further 60 days, in which case we will notify you of the extension and the reason for it within the initial 30-day window. We reserve the right to verify your identity before actioning any data rights request to protect against fraudulent access to account data.

777ec reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data practices, applicable regulations, or the services we offer on the Platform. All changes will be published on this page with an updated effective date prominently displayed at the top of the policy.

Where a proposed change is material — meaning it significantly affects how we collect, use, or share your personal data — 777ec will notify registered users via email or via an in-platform notification at least 14 days prior to the change taking effect. Continued use of the 777ec Platform after the effective date of any revised policy constitutes your acceptance of the updated terms.

We encourage you to review this Privacy Policy periodically. If you have any questions about any changes made, please contact our support team at [email protected] before continuing to use the Platform.